EFFECTIVE BUSINESS COMMUNICATION MODEL QUESTION PAPER 6TH SEM DIPLOMA IN COMMERCIAL PRACTICE

GOVERNMENT OF KARNATAKA

DEPARTMENT OF TECHNICAL EDUCATION

BOARD OF TECHNICAL EXAMINATIONS

DIPLOMA IN COMMERCIAL PRACTICE

MODEL QUESTION PAPER

9CP64 - EFFECTIVE BUSINESS COMMUNICATION (EBC)

 

Time: 3 Hours                                                                                                       Max.Marks: 100

 

Instruction: 1) Section – I is Compulsory

                   2) Answer any TWO full questions each from the remaining sections – II, III and IV.

 

SECTION – I

 

1. (a) Fill in the blanks with appropriate word/words:                                                  5 X 1 = 5

 

a.       The word ‘Communication’ has been derived from the Latin word................which

       means to share or to participate. 

ii.   ..............is an International Computer Network that Links Computers from

     Sectors.

iii. ..................is a Cluster of two or more individuals who interact each other on a

     relatively long term basis and share certain common interests.

iv. Replies to enquiries is also known as .....................

v. ..............Letters are written when you have to recover/collect your dues from a

     customer for the goods or services given on credit.

 

            (b) Write a Short Note on ‘Video Conferencing’.                                                 5 Marks

 

SECTION – II

 

            2.         (a) What do you understand by Communication.                                          3

                        (b) Identify different barriers to Communication.                                          5

                        (c) Suggest some tips for Effective Communication.                                     7

              

3.         (a) What do you understand by SWOT Analysis?                                         3

                        (b) Identify different types of Audiences.                                                     5

                        (c) Describe the Importance of Audience Analysis.                                       7

 

4.         (a) Explain the Concept of Fax.                                                                      3

                        (b) What are the advantages of Fax?                                                              5         

                        (c) What are the disadvantages of Internet/Email?                                        7

 

SECTION – III

 

5.         (a) Explain the Concept of Listening.                                                             3

                        (b) Briefly describe the process of Listening.                                                 5

(c) Briefly describe various approaches to Listening.                                     7

 

6.         (a) Identify various techniques of Group Decision Making.                          3

                        (b) Briefly describe Brainstorming Session and Delphi Technique.               5

                        (c) What are the advantages and disadvantages of Conferences?                 7

 

7.         (a) Briefly explain the Structure of a Business Letter.                                   3

                        (b) What are the essentials of a Good Business Letter?                                 5

                        (c) Draft an Enquiry Letter using Imaginary Data.                                        7

.

 

SECTION – IV

 

8.         (a) What do you understand by a Complaint Letter?                                     3

                        (b) Draft an Adjustment Letter using imaginary data.                                   5

                        (c) Draft an application for the Post of Company Secretary using imaginary data.                                                                                                                                                   7

 

9.         (a) Explain the Concept of Corporate Communication.                                 3

                        (b) Briefly describe the Functions of Corporate Brochures.                           5

                        (c) Briefly describe the Tools of Public Relations.                                         7

 

 

10.       (a) What do you meant by Presentation?                                .                       3

                        (b) Suggest the Tips for Effective Presentation.                                             5

                        (c) Narrate the Benefits of Public Speaking.                                                 7

 

 

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